Engineering notes.
Write-ups from the studio: performance, SEO, EU infrastructure, and what we learn shipping client work.
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How Much Does SEO Cost? SEO Pricing in Europe
SEO pricing from 50 European agencies' public price pages: a €450/month median for entry packages, prices by country, pricing models and red flags.
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PHP2Shell: The Critical PHP Flaws Explained
PHP2Shell explained: two critical PHP flaws that can let attackers run code on your web server. Affected versions, fixed releases and what to do now.
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Email Marketing Cost: Tools, Agencies, EU Rules
Email marketing cost in the EU: tool prices at 1,000 and 10,000 contacts, what an agency adds, and the consent and hosting rules that shape the bill.
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How Much Does Digital Marketing Cost in Europe?
Digital marketing budgets for EU small businesses in EUR, built from 50 agencies' published prices: channel medians, three worked budgets and bundles.
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How Much Does Google Ads Cost? Spend and Fees
Google Ads cost is the ad spend you set plus any management fee. Google's billing limits in EUR, honest CPC caveats, VAT, and 11 published agency fees.
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How Long Does SEO Take? What the Sources Say
How long does SEO take? Google says crawling takes days to weeks and site-wide changes can take months. Here are the primary sources and what they measure.
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How Much Does Local SEO Cost? Free vs Paid
Local SEO packages start at a median €490 a month excl. VAT across 11 European agencies. What Google gives you free, what you pay for, and what to DIY.
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SEO Audit Cost: Prices and What You Should Get
Published SEO audit prices in Europe run from about €290 to €1,800. What free tools catch, what they miss, and what a paid audit has to deliver.
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Cookie Consent Banner SEO Impact and How to Fix It
Do cookie banners affect SEO? Not directly, but a heavy consent banner can hurt LCP, CLS and INP. How to fix it, and what Consent Mode v2 changes for SEO.
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Shopify vs Custom Webshop: EU Costs and GDPR
Shopify vs a custom webshop for EU sellers: Shopify's euro prices and card fees, custom build costs, three-year totals and where customer data is stored.
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GDPR Checklist for Online Shops and Ecommerce
A GDPR checklist for running an online shop: cookie consent, checkout data, marketing emails, processor agreements, customer requests and data breaches.
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GDPR-Compliant Analytics: Tools, Prices, Consent
GDPR compliant analytics in the EU: when Google Analytics needs consent, whether cookieless tools do, and 8 tools compared on price, hosting and cookies.
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Website Maintenance Cost in Europe: Monthly Prices
Website maintenance cost in Europe, line by line: hosting, domain, SSL and plugin prices in EUR, what paid plans charge, and what they should include.
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SaaS MVP Development Cost: A European Budget Guide
SaaS MVP development cost in Europe, built from Eurostat labour costs and providers' own price pages: build hours, hosting, auth, email and Stripe fees.
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EU Hosting vs US Cloud: Schrems II & the CLOUD Act
EU hosting vs US cloud under GDPR: what Schrems II, the CLOUD Act and the EU-US Data Privacy Framework mean for your data, with the status in October 2026.
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GDPR-Compliant Webshop Development: Build Guide
How to build a GDPR-compliant webshop: privacy by design under Article 25, data mapping, consent mode, hosting, integrations and deletion built into code.
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How Much Does a Website Cost in Europe?
Website costs in Europe: builder plans from €4 a month, Irish agency price ranges, running costs, and where our fixed €1,900 and €190/mo prices sit.
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